For years, AI has been built as an assistant — whether it’s Siri answering questions or ChatGPT drafting emails. The problem is, assistants only operate within predefined boundaries. They don’t think ahead, they don’t anticipate, and they don’t push us toward meaningful progress.
The future isn’t about AI assistants — it’s about AI agents that work alongside us. To put this into context, we did a deep to conceptualize a narrative between Purpose, and J.A.R.V.I.S. (Tony Stark's co-pilot in Iron Man).
J.A.R.V.I.S. wasn’t just an assistant; it was an amplifier of human intent, processing vast amounts of information to generate meaningful actions presented to Tony, for activation. This is what Purpose envisions: AI that doesn’t just respond, but orchestrates.
The Problem:
Today’s AI models are reactive — they require prompts, clicks, preset automation, workflow directives and human oversight at every step. They help with tasks, but they don’t orchestrate momentum.
The Solution:
This is were AI Agents can be useful. They understand intent, manage complexity, and generate outcomes. People often talk about the future being AI Agents; but many don't see or understand how Agents can be deployed in use cases outside of the attention economy, beyond superficiality or automation.
In the Intent Economy, it's a different game. And since it only exists conceptually from our research vision, we'll paint a simple picture. Imagine an AI-driven ecosystem where:
We’re not building J.A.R.V.I.S. — but we’re taking the core principle of AI as an Intent Amplifier, and embedding it into the Purpose ecosystem where it simply operates as "Just A Rather Very Intelligent System". Pi, or Purpose Intelligence, is an AI that doesn’t just assist. It actively accelerates human agency.
Read the Iron Man Narrative.
Every bit of feedback helps refine our approach and ensures we’re building an ecosystem that really resonates with your intent. Got questions or want to support Purpose? → Get Involved
The future isn’t about AI assistants — it’s about AI agents that work alongside us. To put this into context, we did a deep to conceptualize a narrative between Purpose, and J.A.R.V.I.S. (Tony Stark's co-pilot in Iron Man).
J.A.R.V.I.S. wasn’t just an assistant; it was an amplifier of human intent, processing vast amounts of information to generate meaningful actions presented to Tony, for activation. This is what Purpose envisions: AI that doesn’t just respond, but orchestrates.
The Problem:
Today’s AI models are reactive — they require prompts, clicks, preset automation, workflow directives and human oversight at every step. They help with tasks, but they don’t orchestrate momentum.
The Solution:
This is were AI Agents can be useful. They understand intent, manage complexity, and generate outcomes. People often talk about the future being AI Agents; but many don't see or understand how Agents can be deployed in use cases outside of the attention economy, beyond superficiality or automation.
In the Intent Economy, it's a different game. And since it only exists conceptually from our research vision, we'll paint a simple picture. Imagine an AI-driven ecosystem where:
- Instead of searching for resources, AI finds and presents them based on user intent
- Instead of waiting for input, AI pushes forward actionable next steps based on goals
- Instead of suggesting content, AI organizes thoughts and surfaces insights and actions
We’re not building J.A.R.V.I.S. — but we’re taking the core principle of AI as an Intent Amplifier, and embedding it into the Purpose ecosystem where it simply operates as "Just A Rather Very Intelligent System". Pi, or Purpose Intelligence, is an AI that doesn’t just assist. It actively accelerates human agency.
Read the Iron Man Narrative.
Every bit of feedback helps refine our approach and ensures we’re building an ecosystem that really resonates with your intent. Got questions or want to support Purpose? → Get Involved